After launching Chicago Area Pediatricians’ new website (featuring the branding we developed for them) we designed some collateral pieces to match their new look.
The word cute doesn’t begin to describe their updated image… this brand is downright adorable!
Utilizing a square-flapped No.10 envelope from French Paper Co., we complimented the playful attitude we designed on their letterhead with a touch of professional elegance. Plus, you can’t go wrong using a color named Sour Apple.
For those instances that don’t require a formal letter, we designed a simple patient-reminder postcard that evoked brand consistency. They were designed to be instantly recognizable as correspondence from Chicago Area Pediatricians… and adorable. Enjoy the designs below and don’t forget to check out their website, www.chicagoareapeds.com
We love it when printed collateral finally arrives from the printer… and not just because the fresh ink smells divine. Aaaaaaaaaah, fresh ink!
Pediatric Specialists of the Northwest visited us recently to pick up their printed collateral. Designed to complement the messaging we developed for their website, their business cards and letterhead feature what we decided best represented uniqueness, a DNA strand. Instead of giving every patient a set allotted time, Pediatric Specialists recognized that each patient needed unique attention that couldn’t fit into a predetermined schedule. Wilburn Thomas devised a system of pre-screening applications and online registration forms to give Pediatric Specialists the tools to determine how to properly schedule patient time slots. Unique to say the least.
Printed on 16pt card stock with a silky matte finish, the Practice Cards feature a spot varnish to accentuate the DNA strand and the practice’s signature color is displayed throughout the identity suite. Playful and informative, this collection of printed collateral represents the client’s dual role of trusted physician and positive part of the family. We think they liked the fresh ink too.
Appointment Card Front
Appointment Card Inside
Practice Card
Letterhead and Standard Envelope
Refrigerator Magnet
New Patient Envelope
