After launching Chicago Area Pediatricians’ new website (featuring the branding we developed for them) we designed some collateral pieces to match their new look.

The word cute doesn’t begin to describe their updated image… this brand is downright adorable!

Utilizing a square-flapped No.10 envelope from French Paper Co., we complimented the playful attitude we designed on their letterhead with a touch of professional elegance. Plus, you can’t go wrong using a color named Sour Apple.

For those instances that don’t require a formal letter, we designed a simple patient-reminder postcard that evoked brand consistency. They were designed to be instantly recognizable as correspondence from Chicago Area Pediatricians… and adorable. Enjoy the designs below and don’t forget to check out their website, www.chicagoareapeds.com